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Post by account_disabled on Jan 28, 2024 8:17:27 GMT -3
Andrey Grigorov, business director of the Novaya Poshta company, spoke at the conferenceiForum-2023. In hisreportAndrey shared his experience of entering international markets, spoke about the main challenges and mistakes, as well as the company’s plans for the future. Nova Poshta has experience in entering international markets since 2014, when the first branch was opened in Moldova. Currently, the company provides the logistics infrastructure of Ukraine, and a network of branches already operates in Lithuania,
Moldova, Germany, Poland, Romania and the Buy Bulk SMS Service Czech Republic. Exit experience Photo: Nova Poshta Read also : Creative marketing of Comfy during a full-scale war: Maria Nazarenko on the importance of understanding the context and changes in brand communications “There was a natural feeling to follow our client”: why Novaya Poshta decided to enter international markets Andrey Grigorov claims that the trust that the company now has from the client makes it feel responsible.
When a large number of Ukrainians left the country, it was not only fellow citizens who left, but also clients: “There was a natural feeling to follow our client. The list of countries that we currently have came out of an understanding of where our client is now, where the Ukrainian is temporarily staying,” says Andrey. The process of entering international markets was planned to go from country to country, focusing on Ukrainians in order to connect them with their homeland.
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