Post by account_disabled on Dec 6, 2023 7:51:52 GMT -3
Now, when we can determine that What does our target group look like now? It's time to choose the right online tool for your goals. For example, This month's business goals are: Want a 30% increase in online sales, which could mean online marketer It will need to grow its customer list by 60% more than before through its website and social media, for example. If the Social Media tool is chosen as Facebook, then a budget must be set to be used for campaigns on Facebook, including advertising costs. The advantage of advertising on Facebook is that the Buyer Personal can be specified in quite detail. And there is also a detailed measurement report after advertising is placed. As for the website side, choose to install Google Analytics to collect various information and statistics on website visits. Google Analytics can determine in detail that How many people visit the website? What pages have you visited? How many minutes, how many seconds does it take to visit? What time does it take to visit? Because if the tools used cannot be measured Or the user doesn't understand the numbers used in the measurement.
It wouldn't be of any use. Because we will not be able to know that The budget that has Phone Number List been spent What was the result? Is it worth it? This part of the budget should be cut. Or should this budget be added further? Step 3 Campaign promotion and public relations channels (Channel) Once you have determined your online marketing budget, It's time to choose to allocate the budget to various channels that will result in the campaign being in accordance with the objectives that have been set out. Owned Media is our own media. Whether it's a website, Facebook fan page, LINE@, Youtube Channel or Instagram that belongs to our brand and is under our control, etc. strength Able to control format and costs Can measure results by yourself Save on advertising budget weakness Most of them are old customer base. Not very effective if there is no good enough marketing. Earned Media is what people say about us online. For example, likes, shares, comments, referrals from other websites, customer reviews, etc. strength It's word-of-mouth marketing. This is the kind of marketing that marketers around the world want to happen.
There is no cost. weakness Can't control and expect results. If it is negative It will spread quickly. Paid Media is a media and channel for brand promotion. that must be paid to advertise Public relations such as Facebook ads, Google Adwords ads or through influencers whose followers match our target customer group. strength It is a highly effective channel. Can reach the target audience quickly and immediately weakness There is a high cost. If you set the wrong target group Campaigns can fail and become cost prohibitive. And after you've promoted your campaign across different channels, it's time to measure the results. Each channel Are the results worth the resources invested? If the online marketer's goal is to increase the number of new target audience lists by 60%, then explore that. Which channel gets the best results? But don't be complacent. List of new target groups Will it really result in a 30% increase in business sales? They may forward the matter to the sales team. Contact those names. Then collect statistics that From the list that has increased by 60%, sales can actually increase by 30%, and the process will be complete.
It wouldn't be of any use. Because we will not be able to know that The budget that has Phone Number List been spent What was the result? Is it worth it? This part of the budget should be cut. Or should this budget be added further? Step 3 Campaign promotion and public relations channels (Channel) Once you have determined your online marketing budget, It's time to choose to allocate the budget to various channels that will result in the campaign being in accordance with the objectives that have been set out. Owned Media is our own media. Whether it's a website, Facebook fan page, LINE@, Youtube Channel or Instagram that belongs to our brand and is under our control, etc. strength Able to control format and costs Can measure results by yourself Save on advertising budget weakness Most of them are old customer base. Not very effective if there is no good enough marketing. Earned Media is what people say about us online. For example, likes, shares, comments, referrals from other websites, customer reviews, etc. strength It's word-of-mouth marketing. This is the kind of marketing that marketers around the world want to happen.
There is no cost. weakness Can't control and expect results. If it is negative It will spread quickly. Paid Media is a media and channel for brand promotion. that must be paid to advertise Public relations such as Facebook ads, Google Adwords ads or through influencers whose followers match our target customer group. strength It is a highly effective channel. Can reach the target audience quickly and immediately weakness There is a high cost. If you set the wrong target group Campaigns can fail and become cost prohibitive. And after you've promoted your campaign across different channels, it's time to measure the results. Each channel Are the results worth the resources invested? If the online marketer's goal is to increase the number of new target audience lists by 60%, then explore that. Which channel gets the best results? But don't be complacent. List of new target groups Will it really result in a 30% increase in business sales? They may forward the matter to the sales team. Contact those names. Then collect statistics that From the list that has increased by 60%, sales can actually increase by 30%, and the process will be complete.